You're on a roof in 108 degrees. Facebook can wait. Actually, let us handle it.
We write and design a full month of social media content built for HVAC contractors. Seasonal tune-up reminders, filter education, emergency messaging, install spotlights — all written, all designed. Add your logo and post.
What actually stops HVAC contractors from posting.
Your season is either chaos or crickets
In July you're too slammed to post. In October nobody's calling and you wish you'd been building an audience all summer. Consistent content fixes the second problem during the first.
Homeowners only call you when it breaks
Maintenance plans and tune-ups are your best margin, and they're the hardest thing to sell cold. Educational content sells them before the emergency.
You're dispatching, quoting and answering the phone
Between running techs, chasing parts and quoting replacements, nobody has an evening left for content planning.
The big franchise outspends you everywhere
You can't outbid them on ads. You can absolutely out-teach them locally, and that's what actually builds trust.
The kind of HVAC content in every batch.
Not generic business posts with your logo dropped on top. These are the post types that actually work for HVAC contractors.
20 ready-to-post graphics, 30 written captions and a posting calendar telling you what to run and when — all HVAC-specific. Pro adds email & text promo templates, a local SEO + hashtag guide and a how-to video. Elite adds your branding applied for you and a monthly strategy call.
Pop it in. Lock it down. Post it.
Four steps, one sitting a month. That's the whole system.
Choose your industry
You're already here. Everything you get is written for HVAC contractors.
Choose your plan
Starter, Pro or Elite. Each one lands as a fresh batch of HVAC content every month.
Make it yours
Pop in your logo, phone number and offers in free Canva. On Elite, we do this part for you.
Post consistently
Follow the calendar, copy the caption, post. No more staring at a blank screen wondering what to say.
Try the content before you pay for anything.
The Free HVAC Social Media Sample Pack: three ready-to-post graphics, three matching captions and a short guide to customizing them. Look at the real work before you spend a cent.
No card. Your download opens on the very next page, and we'll email you the link too. Unsubscribe any time.
Consistent posting, without it becoming your second job.
You stay visible
The business people remember is usually the one they keep seeing. Consistent posts keep you on their radar between jobs.
You look established
Clean, on-brand posts make a small crew look like the professional outfit it is.
You get your evenings back
No more designing graphics at 10pm or writing captions in the truck. It's done before the month starts.
You never wonder what to post
The calendar tells you what goes up and when. Just follow it.
It fits your trade
A cleaner gets cleaning posts. An HVAC company gets HVAC posts. Nothing generic.
You keep control
Your accounts, your logins, your audience. We hand you the content; you own the relationship.
Pick a plan. Get a month of posts.
Every plan is built for your industry and delivered monthly. No contracts, no setup fee, and you keep full control of your own accounts.
The essentials. A full month of posts so your page never goes quiet.
- 20 ready-to-post graphics
- 30 written captions
- Monthly posting calendar
- Editable in free Canva
- New batch every month
14-day free trial · secure Stripe checkout · cancel anytime
Posts plus the promos and local tips that help turn followers into booked jobs.
- Everything in Starter
- 3 email & text promo templates
- Local SEO + hashtag guide
- How-to video walkthrough
14-day free trial · secure Stripe checkout · cancel anytime
Hands-off. We put your branding on everything and plan the month with you.
- Everything in Pro
- Custom-branded to your business (logo, colors, details added for you)
- Monthly strategy call
14-day free trial · secure Stripe checkout · cancel anytime
Not a typo. Some graphics work for more than one message, so you get extra caption options — a second angle or a different tone — and can reuse a graphic later in the month without it feeling repetitive. More posts from the same batch.
You add a card at checkout and aren't charged for 14 days. Cancel before day 14 and you pay nothing. Want to see the work before entering a card at all? Grab the free sample first.
Straight answers.
Every month: 20 ready-to-post graphics, 30 written captions and a posting calendar, all made for your type of business. Pro adds 3 email & text promo templates, a local SEO + hashtag guide and a how-to video walkthrough. Elite adds your branding applied for you and a monthly strategy call.
The content references tune-ups, SEER ratings, filter schedules, refrigerant, heat pumps, maintenance agreements and the real seasonal swing of the trade. If a post would make a tech roll his eyes, it doesn't ship. You'll still want to check anything technical against how you actually run your business before posting.
Yes. Each monthly batch is built around the cooling and heating season, and the calendar tells you which posts to run when. If your market barely has a winter, you'll get more shoulder-season and air-quality content instead of furnace posts. Tell us your market when you start.
Yes, 30 a month. You get more captions than graphics on purpose, so some graphics can carry two different messages.
Yes. Every graphic has room for your logo, business name and phone number. On Elite, we add them for you before delivery.
Completely. Everything opens in the free version of Canva. Swap anything in [BRACKETS], change colors, add your own photos.
No. We never ask for your passwords. You post the content yourself or schedule the whole month at once with a free tool like Meta Business Suite.
Once a month. Each billing month brings a new batch.
Your first batch is delivered within 5 business days after we receive your onboarding form. After that, a new batch arrives each month.
Facebook, Instagram, Google Business Profile, LinkedIn, Nextdoor — anywhere that takes a square image and a caption. Graphics are 1080×1080.
No. Free Canva is all you need. You can also post the graphics as-is and put your details in the caption.
Yes, any time. No contract, no cancellation fee. Email hello@poplockandpostit.com and we'll take care of it. Cancel during the 14-day trial and you're never charged. Details are in our refund & cancellation policy.
Content delivered to you is yours to use for your own business's marketing, including after you cancel. You just can't resell or share the templates as your own product. The full wording is in our terms.
Customers in the same industry work from the same monthly batch — that's how the price stays reasonable. Once you add your logo, colors, photos and offers, your posts look like yours. Elite customers get their branding applied for them.
Right now: cleaning businesses and HVAC. We're adding more local service trades next, in the order people ask for them.
Join the waitlist on the homepage and tell us your trade. Requests decide what we build next.
We build content for other trades too.
Content is built per trade, so pick the one that matches your business.